¹ Riviste accademiche straniere - MUMM

Riviste accademiche straniere

1) Academy of Management Review

2) Academy of Management Journal

3) Administrative Science Quarterly

4) Business Strategy Review

5) California Management Review

6) Communication Research

7) European Journal of Marketing

8) Harvard Business Review

9) Human Resource Management Review

10) International Journal of Research in Marketing

11) Journal of the Academy of Marketing Science

12) Journal of Advertising

13) Journal of Advertising Research

14) Journal of Consumer Research

15) Journal of Direct Marketing

16) American Academy of Advertising

17) Journal of Interactive Marketing

18)  Journal of Marketing Management

19) Journal of Marketing Research

20) Management Science

21) Marketing Science

22) Marketing Letters

23) Revue Française de Marketing

24) The McKinsey Quarterly

25) Strategic Management Journal

 

Per consultare direttamente online i paper pubblicati nelle riviste sopra indicate vi suggeriamo di utilizzare la Banca dati digitale Business Source Complete, disponibile presso il Dipartimento di Management dell’Università La Sapienza.

Per ricerche più estese in tema di Marketing, si consiglia la consultazione della lista di riviste accademiche internazionali disponibile cliccando sul link seguente:

Academic marketing journals